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Rejuvenated Site Design

In August 2012, Koehler Real Estate Company, LLC began redesigning their website, www.primeranchland.com. The company started using IDX Broker in 2009.

“The ability IDX Broker gives to their clients to customize their website is far beyond any other providers.” Larysa Koehler said.

Increased Level of Usability

Thanks to their IDX, LLC Developer Partner, they were able to gain early access to IDX Broker Platinum and decided to incorporate the new product onto their newly rejuvenated site.

With Platinum's new template system Koehler Real Estate Company, LLC was able to increase usability and great design to garner a wider audience, leading to better experience for prospective homeowners and interested leads.

Lead Generation Upsurge

Several months after their site launch, they have seen a drastic change in the number of lead generations obtained through their IDX solution. 

“The old site would barely produce 10 per month in lead generation, and three months after launching the new site, we saw a steady increase to over 30 leads per month and climbing. That’s over 200% increase!”

Customizable Solution

IDX Platinum has customized every page output in some way. “The front-end improvements are leaps and bounds above the old version of the site.”

With IDX Broker Platinum's brand new dynamic wrapper templates, Koehler Real Estate Company, LLC benefited from completely new layouts for every page within their IDX dashboard. “Our Entry List view and Details view is like no one else’s and it’s all done with CSS and JavaScript. Even the members’ login area on the site features the same custom style changes thanks to the clean output of the IDX Platinum code."

Keys to Success

What was your IDX experience?

“IDX Broker really hit a home run with the new platform and we are looking into working with the new API on the next site build.”

At IDX, we are always happy to hear from customers who have experienced success because of the combined marketing efforts of their website, and integrated IDX features. If you have a success story to share, please let us know.

LOVING the upgraded product! I am seeing rankings, traffic and incoming calls increase already. Thank You!


Ken Jansen, REALTOR®

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