04/29/2008

Realtors Use IDX Broker to Display and Format Desert MLS Property Listings

FOR IMMEDIATE RELEASE
April 29, 2008

EUGENE, ORE. – IDX, Inc. today announced the addition of the Desert MLS (DMLS) to its nationwide network of multiple listing service (MLS) data feeds. The members of DMLS can now sign up with IDX, Inc. to take advantage of the many utilities offered by its principle Web-based, custom search application, IDX Broker. This search tool integration allows consumers to view the Palm Beach, Calif. property listings with a few easy clicks of a button.

The primary function performed by IDX Broker is transferring data extracted from the Desert MLS to the websites of subscribing real estate professionals in that area. The listings data, over 15,000 and totaling $8,942,956,432, from DMLS is automatically refreshed and displayed every 24hrs. and is therefore reliable and current. According to the design preferences of its users, IDX Broker is seamlessly integrated within a website, giving the site easy to use interactive features that attract consumers and keep them coming back.

Professionals in Pasadena will find many benefits to using IDX Broker, including advanced customization options for featured listings, custom branding for search results, lead management tools and detailed traffic reporting.  All of these put the power of initiative in the hands of agents and brokers, making the development of new client relationships less stressful and easier to manage. Now that PFAR members are able to use IDX Broker, their customers and prospective clients will also benefit. By signing up for automatic email updates, consumers will receive daily announcements that newly listed properties match their specified criteria, and they will have the abilities to perform advanced searches, and save the properties in which they find interest.

 
About IDX, Inc.
Based in Eugene, Oregon IDX, Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. manages over $1 trillion worth of active listings data from over 150 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites.  For more information on the services provided by IDX, Inc., please visit www.idxbroker.com.