04/23/2008

Nathan Blair with RE/MAX Gets Results Using IDX Broker

FOR IMMEDIATE RELEASE
April 23, 2008

EUGENE, ORE. – IDX, Inc. is pleased to welcome the addition of Nathan Blair with RE/MAX Results in South Jordan, Utah to the growing number of real estate professionals benefiting from the use of the custom IDX solution, IDX Broker. These search tools allow visitors to the RE/MAX Results Website to immediately search for and view property listings from Blair’s local Multiple Listing Service, the Wasatch Front Regional MLS (WFRMLS).

By adding the IDX Broker search tools to his real estate blog, Nathan Blair has taken advantage of one of the most efficient ways to connect with the buying public. The majority of home buyers look to the Internet first, and now they can narrow down their Utah choices by using a basic search form, an advanced search with options such as floor type and school district and a listing number search. They can sort by price and location and if Blair chooses to add the option save their searches and sign up for emailed updates.

Adding to his overall work efficiency, Nathan Blair can use the traffic data and lead generation tools that IDX Broker provides to gain a clearer picture of what consumers are interested in and change his marketing style to match. He is able to add slide shows and even mortgage calculators to his Website and change what criteria his search forms display. All of this helps with creating a truly targeted online marketing strategy!

 
About Nathan Blair
“I’m Nathan Blair and I am a real estate professional in Salt Lake City, Utah. I graduated from the University of Utah and shortly afterwards, embarked on a career in real estate. I signed on with RE/MAX Results in South Jordan (a suburb of Salt Lake City), and have enjoyed helping people in such an important phase of their lives. I try to look at my job from my buyer’s or seller’s perspective - that is, what would I want out of my agent if I were in their shoes. I suppose you could call it my golden rule of real estate - do unto others…My approach to real estate is less about me and more about your home. I don’t like to use big ugly head shots of myself with my head turned at a 45 degree angle because I’d rather showcase your home. I use the internet extensively for marketing, with the necessary print advertising here and there. The future of real estate is online, so that’s where I want to be.”

About IDX, Inc.
Based in Eugene, Oregon IDX, Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. manages over $1 trillion worth of active listings data from over 150 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites.  For more information on the services provided by IDX, Inc., please visit www.idxbroker.com.