09/09/2010 - Sarasota, Florida property listings seamlessly integrated onto search page of Realtor Malcolm Calladine

FOR IMMEDIATE RELEASE

September 9, 2010

EUGENE, ORE. – IDX, Inc. is pleased to welcome Malcolm Calladine of Sotheby International Realty to the growing group of real estate professionals choosing to update their real estate website with a customized IDX solution. Calladine and his famous dedication to his clients is only reinforced by his adoption of IDX Broker software. With his new IDX synced website, his clients can now scan thousands of Mid Florida Regional MLS (MFRMLS) listings from the comfort of their own home and the convenience of the website Calladine hosts.

Home seekers can create their own customized searches right on the website Calladine supports, by determining which features are most important to them, IDX Broker software narrows the MFRMLS listings to match buyers and properties perfectly. After potential buyers find their dream home they can utilize one of the many additional features on his page to connect with listing agents and sellers to gain more information, schedule showings, take virtual tours and even calculate likely mortgage costs. These tools serve to only reinforce how helpful and dynamic the website of Calladine truly is.

Calladine and his clients gain with his addition of IDX solution to his real estate search page. IDX Broker software gives Calladine his own administrative login page to help him manage the behind-the-scenes operations of running his real estate website. Here he can monitor site traffic, receive MFRMLS market updates, connect with clients and even pursue new and potential client leads. IDX Broker software has truly revolutionized the way potential buyers search for homes and the way real estate professionals manage their websites, just like Calladine.

About Malcom Calladine
“In 2002, Malcolm and his wife Janet, moved to Marbella, Spain and became involved in the Real Estate Business. As a natural vacation destination for many British natives, he helped numerous friends buy or sell property in Marbella and soon became a well established Real Estate Professional. Upon visiting Sarasota for holiday in January 2004, Malcolm and his wife realized they had found their dream lifestyle. Within six months they were established in Sarasota and building a new home in Silver Oak. Malcolm is extremely pleased to work in association with Sotheby International Realty. By linking this world renowned brand to his work ethic and integrity, Malcolm is able to give his clientèle the top quality service they deserve and desire. ”

About IDX, Inc.
Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. actively manages over $1 trillion worth of active listings data from over 350 individual Multiple Listings Services (MLS).  IDX, Inc. provides integrated IDX software, customizable listing search utilities and lead management tools for real estate based websites (IDX Broker).  In addition to the primary web-based software, IDX also provides an integrated WordPress widget for use in WordPress based blogs and websites (IDX Broker Wordpress Plugin) as well as a dedicated mobile application available for the iPhone (myAgent IDX).  The entire suite of real estate software available from IDX is easy to manage and maintain and helps real estate professionals display real estate data from their multiple listing service (MLS) regardless of their technical ability.  For more information on all the services provided by IDX, Inc. please visit www.idxbroker.com.