03/03/2010 - Realtor Deanna Cross Increase her Competitive Advantage In The Real Estate Market with the Help of IDX Broker

FOR IMMEDIATE RELEASE

March 3, 2010

EUGENE, ORE. – IDX, Inc. eagerly announces today the addition of the custom IDX Broker search tool application to the website of Deanna Cross with Keller Williams realty in Sedona, Arizona. Cross has chosen to incorporate this IDX solution as a means to connect prospective home buyers with thousands of property listings and details within her local multiple Listing Service (MLS), the Sedona Verde MLS (SVVAR). Home seekers will not only have immediate and direct access to a plethora of high demand property information, but they will also be able to utilize unique and user-friendly search features, aiding in narrowing their search results, in efforts to find their truly ideal home.

With this new and innovative Internet Data Exchange (IDX) software integration, Cross will have access to a wide variety of customizable features, designed to enhance her overall online real estate business’ productivity, as well as the ability to increase the benefits that she can offer her clients. Home seekers can utilize the IDX search tools on their own time, from their personal computers, saving both the potential buyer and Cross time, as well as helping to speed up the overall online property search process. A map search option, powered by Google Maps, allows home seekers to pinpoint their desired property on an interactive terrain, satellite or road map. They may then apply this information in judging their relativity to close by main roads, landmarks, parks, malls, convenience locations, neighborhoods and other cities, to determine if this is truly a place they could envision themselves residing.

Using Cross' website source code to provide a customized graphical integration of the IDX Broker search tools, IDX maintains the look and feel of her existing web page preferences and specifications. She then has access to an administrative dashboard, where she can change the look, design, layout and options available throughout her site, at any point in time. She also has access to helpful utilities, such as: lead management tools, daily MLS updates, coming directly from the SVVAR, mortgage calculators and detailed traffic reporting and statistics, aiding her in managing her online real estate business in the most efficient manner possible.

About Deanna Cross

I'm Deanna Cross, and I live and work in the most beautiful place on earth…Sedona, Arizona. While I am passionate about the Sedona area, I am also passionate about helping others make this their home too. With a thorough knowledge of the real estate market, I will walk with you through the process of selecting an outstanding home.

About IDX, Inc.

Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. actively manages over $1 trillion worth of active listings data from over 340 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility and myAgent IDX is its principle mobile application available for the iPhone. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on all the services provided by IDX, Inc. please visit www.idxbroker.com.