03/01/2010 - Michael Walker Increases his Clients Online Real Estate Search Efficiency with the Help of IDX Broker

FOR IMMEDIATE RELEASE
March 1, 2010

EUGENE, ORE. – The IDX, Inc. team happily welcomes their newest client addition of Michael Walker with Coldwell Banker Bain in Bellevue, Washington, in joining the rapidly expanding network of real estate agents and brokers incorporating a custom IDX solution into the search functionalities of their websites. With these new and innovative IDX search tools, Walker can now easily and directly connect prospective home buyers with a multitude of the most highly demanded properties in the Bellevue area. This Internet Data Exchange (IDX) technology has the capabilities to extract raw data from Walker's local Multiple Listing Service (MLS), the Northwest MLS (NWMLS), and then formats and transfers the information to indistinguishably match his already existing page preferences and specifications.

NWMLS listing information is updated automatically, on a daily basis, on Walker's website, providing him with more time to spend personalizing the online real estate search process for each individual consumer. Unique and comprehensive search features enable potential home buyers to not only create a truly custom online property search, but they will also help to narrow their search results, in efforts to find their ideal property. An advanced search category allows home seekers to browse even the finest of property details, such as: landscaping, fixtures, roof type, storage space and flooring, to name a few, a basic search covers more general search options, including: price, location and size, a map search, powered by Google Maps, enables clients to pinpoint their desired property on an interactive road, terrain or satellite map, and they also have access to an address search and an MLS listing ID search.

Included when adding IDX Broker to his website is his own personal administrative login, where he is given numerous opportunities to not only develop a personalized and custom real estate website, but to also manage his online business more efficiently. It is here that he can edit his custom CSS and global wrappers, distributing a unique branding and sense of customization throughout each page of his site. Walker also has access to helpful utilities, such as: mortgage calculators, detailed traffic reporting and statistics, daily MLS updates, coming directly from the NWMLS and lead management tools, aiding him in providing the most resourceful and user-friendly online real estate search experience possible.

About Michael Walker

Michael Walker graduated from Drury University with a degree in Business Administration- Economics. He states, “I entered the real estate industry with a desire to bring a higher standard of professionalism and negotiating expertise to my clients. As a former corporate attorney, I’ve spent over 14 years’ negotiating complex commercial transactions in the software and technology industries.”

About IDX, Inc.

Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. actively manages over $1 trillion worth of active listings data from over 340 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility and myAgent IDX is its principle mobile application available for the iPhone. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on all the services provided by IDX, Inc. please visit www.idxbroker.com.