02/04/2010 - Realtor Ruth Bethem Satisfies her Clients with the Easy To Use Search Tools that IDX Broker Provides

FOR IMMEDIATE RELEASE

February 4, 2010

EUGENE, ORE. – The IDX, Inc. team is pleased to include Ruth Bethem with Downing Frye Realty in Naples, Florida, among the constantly growing database of real estate professionals choosing to utilize their primary application, IDX Broker, advancing and improving the search portion of their websites. The use of this custom IDX solution allows prospective home buyers to search through a multitude of Sunshine MLS (SSMLS) property listings, with the simple click of a button. Easy access and user-friendly features create great client retention and lead generation.

IDX Broker works by extracting raw data from the SSMLS, and then formats the information to be viewed by home seekers as though it is a seamlessly integrated part of Bethem's website. Potential buyers then have numerous search choices and features to choose from, helping them to find a property that meets their every want, need and desire. An advanced search option allows consumers to sift through even the finest of home details, such as: landscaping, flooring, storage space, heating/ cooling system and fixtures, to name a few, a basic search category covers more general quarries, including: price, location and size, a map search, powered by Google Maps, enables clients to pinpoint their desired property on an interactive road, terrain or satellite map, and they also have access to an address search and an MLS listing ID search.

Not only Is this custom IDX software incorporation beneficial to potential home buyers, but to Bethem as well. Through an administrative dashboard she is provided with all the resources necessary to completely personalize her website, as well as manage her online real estate business more efficiently. She has the capabilities to create dynamic title tags and custom XML and RSS codes, increasing her listings visibility, along with their chances of syndication with popular real estate search engines. Bethem also has access to helpful utilities, such as: mortgage calculators, detailed traffic reporting and statistics, daily MLS updates, coming directly from the SSMLS and lead management tools, helping her to develop a website that is truly unique, setting her apart from and above her competitors.

About Ruth Bethem

“Ruth is a Florida real estate agent and consultant with 20 years of professional and discreet customer service. She is thoroughly knowledgeable in all aspects of the real estate market, from new construction to the resale community. She has earned the Broker-Associate title, as well as, the Accredited Buyers Representative designation (ABR) and is a Graduate, Realtor Institute (GRI).”

About IDX, Inc.

Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. actively manages over $1 trillion worth of active listings data from over 340 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility and myAgent IDX is its principle mobile application available for the iPhone. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on all the services provided by IDX, Inc. please visit www.idxbroker.com.