02/03/2010 - Realtor Casselyn Feinstein Uses IDX Broker to Ease the Overall Online Real Estate Search Process for her Clients

FOR IMMEDIATE RELEASE

February 3, 2010

EUGENE, ORE. – Casselyn Feinstein with ERA Jensen & Feinstein in Hinsdale, Illinois has elected IDX, Inc. to customize the search function of her website, providing prospective home buyers with instant and direct access to a multitude of property listings within the Midwest Real Estate Data MLS (MRED). As a result of this innovative web page addition, Feinstein will also be able to offer home seekers numerous search features, including an advanced search category, ultimately making the online real estate search process much more simplistic and user-friendly. This advanced and one of a kind Internet Data Exchange (IDX) software has the technology to take raw listing data from the MRED, and then formats and transfers the information to indistinguishably match Feinstein's already existing page preferences and specifications.

These IDX search tools are designed according to Feinstein's wants and needs, enabling her to decipher which search options will be displayed for her website visitors to browse. One of the most comprehensive of the search categories she has chosen to utilize is the advanced or custom search. Here, potential buyers can search literally each and every aspect and characteristic concerning the property they're viewing, including: roof type, scenery, fixtures, storage space, heating/ cooling system, pool, exterior material, basement, flooring, included appliances, view, landscaping, driveway and much more. They also have the option of saving their specified search criteria and can sign-up to receive automatic email alerts, the moment a property matching their specifications becomes available on the MRED.

Feinstein can view her website visitors information and saved search criteria through an administrative dashboard, enabling her to get to know each individuals ideals, in efforts to provide them with a much more personalized online real estate search experience. She can edit the look, layout, design and format of her site, making it one that is unique and truly her own. She can receive daily MLS updates, coming directly from the MRED, regarding the latest property additions and removals within the market, as well as price increase and decreases. Feinstein also has the resources to create dynamic title tags and custom XML codes, increasing her listings visibility, along with their chances of being syndicated with popular real estate search engines, such as: RSS Feed, Real Estate for Sale Network, Google Base and Zillow, to name a few.

About Casselyn Feinstein

“I received my BA in communications and a Business Entrepreneuring Certificate while attending the University of Iowa. Becoming a Realtor in one of the most challenging markets our nation has ever faced, was a decision I have never second guessed. I have been in real estate for almost two years, have my Brokers license, and am a Certified Negotiation Consultant (CNC). By January, my Graduate Realtor Institute (GRI) certification will be complete, along with my Accredited Buyer's Representative (ABR) certification.”

About IDX, Inc.

Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. actively manages over $1 trillion worth of active listings data from over 340 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility and myAgent IDX is its principle mobile application available for the iPhone. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on all the services provided by IDX, Inc. please visit www.idxbroker.com.