11/05/2009 - Realtor Richard Worthington Uses IDX Broker to Make the Online Property Search Process More User Friendly

FOR IMMEDIATE RELEASE

November 5, 2009

EUGENE, ORE. – IDX, Inc. happily welcomes Richard Worthington with Seattle Real Estate Associates in Seattle, Washington to the growing database of real estate agents and brokers choosing to personalize the online property search experience for potential home buyers, with the addition of custom IDX Broker software. This innovative and unique Internet Data Exchange (IDX) technology automatically extracts raw data from the Northwest MLS (NWMLS), and then formats the information to be displayed as a seamlessly integrated part of Worthington's site. Home seekers browsing Seattle and its surrounding areas can now efficiently and effectively search a plethora of the most up-to-date NWMLS listings, all the while narrowing down their options using customized IDX search tools.

IDX Broker software is unique and desirable in that its features are completely customizable to Worthington, fitting within the framework of the his already existing website. He has the capabilities to make a smooth transition from the search to result page, as well as the ability to simplify the online real estate search process for home seekers. An administrative log in page gives Worthington complete and direct access to edit his custom CSS and global wrappers, used in conjunction with the NWMLS data that can be formatted to look homogeneous with the branding throughout each page of his site. He can view traffic reports, detailing which pages and listings on his site are being viewed most frequently, along with the ability to receive daily MLS updates, coming directly from the NWMLS, regarding the latest property listing information on the market.

Other features provided to Worthington by the administrative log in dashboard include: traffic reports, detailing how many visitors the site is having per day and which pages on the site are seeing the most usage, a new lead management section, where she can access contact information for her clients requesting property updates from the NWMLS, mortgage calculators and daily updates from the NWMLS, regarding the latest property listing information on the market.

About Richard Worthington

Residing in Seattle, Washington, Richard Worthington is the Associate Broker for the Seattle Real Estate Associates company. He prides himself on being a hardworking, honest and reliable real estate professional, in a competitive and ever-changing market, and will do whatever it takes to ensure that his clients find the home of their dreams.

About IDX, Inc.

Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. actively manages over $1 trillion worth of active listings data from over 300 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility and myAgent IDX is its principle mobile application available for the iPhone. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on all the services provided by IDX, Inc. please visit www.idxbroker.com.